RevanFan wrote:For how many years did they have the two-tone pants? Did it start in 1964 or 1967? According to Gridiron-Uniforms, they stopped using the two-tone pants after 1973. Is that accurate as far as you can tell?
I am finding a lot of what we read on the cowboy uniform is simply not accurate. There are a few articles I have read that at first I scoffed at but now have come to believe they are more true than not. Apparently the two tone pants started in 64 and went right up until Bum Bright bought the team in the mid 80's. Things started to change around that time period and then also when Jerry jones bought the team in 1989. For the most part the three pants I posted were it up until the mid 80's. The grey and green from 65 to 73, the blue silver gray and green from 74 to 79, the two tone silver blue pants definitely 1980, but may have also been used prior to 1980, but I doubt it. There may have been a version in 64 that was different then the ones used in 65 through 73 not sure, hard to tell from photos and that's basically the point of this thread.
When I would try to make unis, the pant color would drive me crazy because in one photo they looked one color and another photo they looked a different color. Turns out most of the photos are not accurate. And then I would try to figure out how green pants came into the cowboy uniform from the late 80's until now. Turns out the greenish blue has always been there hidden behind the lack of color photographic technology.
One story of the green says Tex Schramm saw the color and loved the color enough to incorporate it in the uniform. Another story says that Tex wanted the cowboys uniform to look good on tv as that was the biggest market. The greenish color looked great on film and on tv because it looked silver grey blue and blended with the cowboy uniform. I believe the looked good on tv story. Here's why:
The cowboys began in 1960, the black and white era of television. The cowboys were owned by Clint Murchison Jr, the son of very powerful oil tycoon Clint Murchison Sr. The cowboys franchise had to be a winner. Tex Schramm was brought in because he was tight with money and a marketing genius. Tom Landry was brought in because he was a very successful innovative coach that had southern roots and was very disciplined as a coach, as a Christian, and as a public image.
The first couple of years, the white helmets on royal blue looked ok during the black and white tv era. As the color era began, Dallas was a losing franchise. Tex wanted to boost the cowboys image and wanted the team to look fantastic on tv. Ironically the Detroit lions wore a uniform that was similar to what Tex would dress out the cowboys in. Maybe he liked the lions concept and decided to make it better, probably, I don't know. The whole key to the success of the cowboys and the nfl was tv. Tex was able to get Dallas on national tv more than any other franchise and as the team began to win, their popularity grew as well as their marketing value. The uniform had to look better than everyone else's on tv and film. Because the color era had limitations with various shades of color able to be captured on film, Tex had to come up with colors that blended well and looked good on television.
My theory is the two tone pants, the lighter bluish grey on the front is for the fans in the stands, the greenish blue grey is for the fans at home because it looks silver blue grey on tv and film.